Direct marketing
Performance specification
Assistance with subsidies, information on the individual direct marketers, their range of goods, initiation of new products. Implementation of PR measures to promote regional products, support for extensions and conversions as well as new buildings of farm shops, cafés, development of niches and novelties. Including support, organisation and implementation of further training measures for direct marketers and farmers, cooperation with institutions, associations, societies, nature conservation, regional movements, tourism, climate protection, DEHOGA/ gastronomy, schools, city, municipality, district craft association, business development, eco-model region.
Legal basis
All legal regulations in the field of direct marketing - such as the Food Information Ordinance, Trade Regulations, legal requirements for public events (trade fairs, open days, city and street festivals, markets), requirements for production facilities, the Bulk Labelling Ordinance, nutritional value and health requirements, allergen labelling...
What else should I know?
Further information is available on the internet platform